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However, the use of Catalan in
customer-relations is lower: 47.2 % of companies often or always use Catalan when writing
to customers, and 44.2 % often or always use Catalan in the design and text of their
brochures and catalogues. As regards policies (the principal document of the insurance
sector), 40.9 % of UCEAC companies use Catalan.
Figure 1.
How much does your company use Catalan in...?
The use of Catalan within companies
tends to be rather lower. Nearly four out of ten companies often or always use Catalan in
their internal written communication, although payslips and employment contracts are only
drawn up in Catalan in 13.9 % of companies.
Despite the
diversity of situations, on the whole, companies prefer to use Catalan in more spontaneous
oral use. Nevertheless, Spanish is used more frequently in institutional and formal
writing.
Figure 2.
Average use of Catalan (1 = never, 5 = always)
2.2.
Personal customer service
The language most
often used in UCEAC companies for customer service, both in person and over the telephone,
is Catalan; almost half of these companies (47.2 %) always use Catalan when answering the
telephone or attending to customers in person, and 38.9 % do so frequently.
Table 1.
How often does this company use Catalan when addressing the public in person and over the
telephone?
Frequency of use |
Total |
Large |
Medium-sized and small |
Always |
47.2 |
58.8 |
37.8 |
Often |
38.9 |
35.3 |
43.2 |
Sometimes |
9.7 |
2.9 |
16.2 |
Little |
1.4 |
- |
2.7 |
Never |
1.4 |
2.9 |
- |
Didn't know/answer |
1.4 |
- |
2.7 |
AVERAGE |
4.3 |
4.5 |
4.2 |
Basis |
72 |
34 |
38 |
AVERAGE (1= never, 5= always)
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